MBRL Wellness Day

Dubai Health Authority - Health & Happiness Challenge!

Find out more about the Challenge here

 

Dubai Health Authority invites you to participate in the Health & Happiness Challenge. A challenge designed to motivate and inspire you to live a more active, fit & healthier lifestyle.

 

Prize Pool

 

For the DHA Health & Happiness Challenge community category, a total of 30 winners will be awarded a total of AED 205,000 in cash:

- 1st place winner - AED 30,000 in cash.
- 2nd place winner - AED 20,000 in cash.
- 3rd place winner - AED 10,000 in cash.
- 4th place winner - AED 10,000 in cash.
- 5th place winner - AED 10,000 in cash.
- 25 draw winners - AED 5,000 in cash.

 

How to participate and enter the prize draw

 

• - Create a Core Direction profile and collect points for daily healthy habits
• - Download the Core Direction Health Coach App & pair your wearable device or smartphone
• - Collect 625 points or more and get your name entered into the prize draw

 

How to earn points

 

Earn up to 10 points per day from any of the 5 metrics

• - Earn Steps Points: Each 1000 steps = 1 Core point
• - Earn Active Heart Rate Points: Each 3 minutes in the active zone = 1 Core Point
• - Create an activity & Invite Friends: 7 Core Points
• - Book an Activity & check-in: 10 Core Points
• - Watch an On-Demand Video: 3 Core Points

To learn more about Core Points Click here

 

Helpful Links

 

• - Download the App
• - View On-Boarding Guide
• - View User Guides

 

FAQ

 

Who can join the challenge?

 

Any member of the community, citizen or resident of Dubai with a Core Direction account and connected app can participate in the challenge. Challenge winners must be 18 years or older. A separate student-focused Health & Happiness challenge will be launched across all private schools for students in grades 11 & 12.

 

How do I participate in the challenge?

 

Click here to Join the Health & Happiness Challenge. Create an account on the Core Direction platform. Download the Core Direction app and pair your wearable device or smartphone. Visit the Challenge website for all challenge details.

 

Is it necessary to download the Core Direction application?

 

Yes. While you can collect points through the Core Direction website alone, you will need to download the Core Direction application to collect step points or Active Heart Rate minutes if you have a heart rate tracking wearable device. The application will also provide supporting daily notifications to guide healthy habits and improve your chances of going into the challenge prize draw.

 

How can I collect points towards the challenge leaderboard?

 

You can collect points through the Core Direction platform for clocking up steps, elevating your heart rate during physical activity, booking city-wide activity, logging activity and inviting friends & family to join or by consuming content from a wellness-focused content library. For a full overview of how you can earn points and the various point allocations, review the challenge onboarding guide.

 

What about the Body Analysis?

 

We will deliver 2 key events as part of the Health & Happiness Challenge where we will inspire your fitness, health & wellness journey and provide you with the opportunity to complete a Body Analysis & Health Check where you can run through the results with an industry professional. We will also have a booth at the Arab Health Expo set for January 27-30, 2025. In addition to these 3 main events, you can find pop-up community events and activations as well as additional Body Assessment opportunities on the Health & Happiness Challenge website which will be posted throughout the campaign.

 

What is the duration of the competition?

 

The contest registration period starts from August 1st, 2024. Challengers are encouraged to join as early as possible as the challenge will run for 125 days from September 9th until January 12th.

 

What if I miss the challenge start date?

 

Participants who miss the start date can still join and participate and even go into the prize draw as long as the participant collects more than 625 points over the entire challenge. It is still possible to collect 625 points if you join by Sunday, November 10th by achieving a daily maximum of 10 points from your date of joining until the challenge end date. The earlier you join, the more points you can earn. A maximum of 1250 points is possible.

 

Number of Participants?

 

The Dubai Health Authorities Health & Happiness Challenge welcomes unlimited challenge participants. The more we move together, the more we inspire fitness, health & happiness together.

 

The number of winners?

 

There will be a total of 10 prize winners drawn from the pool of all participants who have scored 625 or more points during the challenge period.

 

Criteria required to win?

 

If you have 625 points or more on the challenge leaderboard you have the chance to be one of the lucky draw winners.